4 Apr 2012

Digital Lighting and Emotions by Kareem Al Ali

Lighting is an essential part in computer graphics pipeline; it is also one of the major elements in creating and designing a scene or an environment. Most people who do not work in the CGI (Computer Generated imagery) industry do not realize that and just take it forgranted.

Lately people started considering lighting in CGI as both a science and an art; a science because it needs tools and technology to apply it, and an art because of two main reasons. First it is a way to express the feeling of the lighting artist visually; and second, because of the audiences` reaction to light, it has been proven by psychologist that there is a clear relationship between human emotions and light.

My research project takes all of this into account, and aim to investigate how different lighting attributes can trigger different emotions in human beings. The main three light attributes I am investigating are intensity, color and shape. I will show in the project different environments created in 3D with different atmospheres and lights to show the importance of lighting applied on the same scene, and to touch the viewers` emotions while changing the three mentioned attributes.

Everything around us is created in steps, and after viewing my project I do not want the viewer to feel the importance of lighting alone as a stage in the CGI pipeline, but also I want the viewer to consider other elements and stages that are taken forgranted and to appreciate the importance of each creative process and how they add to the other steps so that we can finally have a great output that we like or use.

See Kareem's blog here


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